by Casey Demchak | Dec 17, 2019 | Blog, Website Copy
More exposure means more book sales! In the world of book marketing there is a hot debate going on about whether authors need dedicated website sales pages for their books. Many book marketing professionals believe that having a solid Amazon description page for your...
by Casey Demchak | Nov 12, 2019 | Blog, Persuasive writing tactics, Website Copy
Find out how to connect more closely with your audience When I write book marketing copy for authors and coaches, they often want me to pass over their About page to focus on copy that pertains more directly to selling their book. This is understandable. However, it’s...
