by Casey Demchak | Jun 29, 2016 | Insights and Experiences
Imagine. Living the life of an in-demand freelance writer, designer, or marketing consultant who is well paid and highly respected. Shaping your own schedule. Working at home. Giving yourself permission to take vacations when you want. Now take it one step further...
by Casey Demchak | Jun 4, 2015 | Insights and Experiences
I’ve recently started working on a personal writing project. This can be tough for me to do because I always have a lot of copywriting projects going, along with other content that needs to be written for my business. So how do I fit this new personal project into my...
by Casey Demchak | Dec 15, 2014 | Blog, Insights and Experiences
It can be tempting. Very tempting. But try your very best not to do it. Never open a marketing piece by touting how special your books and/or Instead, take a more humble approach. Begin your marketing content by talking about your prospects. Make it clear that you...
by Casey Demchak | Jun 12, 2014 | Blog, Insights and Experiences
It was a great honor and privilege to be a featured speaker at the recently completed AWAI (American Artists & Writers, Inc.) B2B Copywriting Intensive, which was held June 1-4 at the Royal Palms Resort & Spa in Phoenix, Arizona. All the attendees were pumped...
by Casey Demchak | May 6, 2014 | Blog, Insights and Experiences
One of the best investments I have made over the past two years was becoming a member of Author U, a really great organization ran by the amazing Judith Briles—a nationally-respected self-publishing superstar who I am proud to call a friend. For the second straight...